Ecommerce & Marketing Associate

About the Role

Lingua Franca seeks a detailed, creative, and highly organized Ecommerce & Marketing Associate to manage the day-to-day tasks of our digital storefront. This position combines analytical and creative duties related to brand growth, including ecommerce merchandising, website management, digital marketing assistance, newsletter coordination, and campaign rollouts.

The successful candidate will collaborate closely with ecommerce, marketing, and creative teams to ensure smooth business operations in a dynamic luxury brand setting. The ideal applicant is proactive, analytical, extremely organized, and eager to contribute to a fast-moving environment.

Key Responsibilities

• Assist with product launches, update collections, and oversee merchandising on the website.
• Maintain product pages by updating copy, images, tags, and product arrangement.
• Conduct site audits to confirm accuracy in products, collections, navigation, and content.
• Support promotional configurations, homepage refreshes, and marketing campaign implementation.
• Monitor website experience, identify issues concerning product pages, checkout, inventory visibility, or user flow.
• Manage daily product uploads in Shopify, including inputting details, variant creation, pricing, metadata, and images.
• Ensure all product pages meet brand standards for copy, visuals, and formatting before publishing; assist with copy review and proofreading.
• Organize and maintain Shopify backend, including tagging, collection assignments, inventory updates, and archiving seasonal items.
• Help build and quality-check new collections and landing pages, verifying accurate linking and content presentation across desktop and mobile devices.
• Perform routine updates and edits to site copy such as navigation labels, banners, product detail pages, and campaign-related text.
• Drive email marketing campaigns by coordinating assets, segmenting lists, scheduling, and deploying via platforms like Klaviyo.
• Support newsletter creation including copy pulling, image sourcing, template formatting, and link/render checks before distribution.
• Maintain the email marketing schedule, monitoring send frequency, subject lines, and performance indicators.
• Assist in organizing assets and copy for paid social and digital advertising, managing creative trafficking and flagging any performance irregularities.
• Work with creative to ensure timely delivery of marketing materials meeting platform specifications for email, paid, and organic channels.
• Prepare campaign briefs, post-campaign analyses, and performance summaries using data from relevant platforms for internal review.
• Help manage the brand’s social media presence through content scheduling, caption drafting, and support for community engagement as needed.
• Track and organize campaign assets ensuring proper file naming, storage, and accessibility for various teams.

Required Qualifications

• 2 to 4 years of experience in ecommerce, digital marketing, social media, fashion, or related industries preferred.
• Knowledge of Shopify Plus platform.
• Familiarity with Klaviyo is a plus.
• Exceptional organizational skills with strong attention to detail.
• Excellent written and verbal communication abilities.
• Ability to handle multiple concurrent projects in a fast-paced setting.
• Interest in fashion, storytelling, ecommerce, and digital culture.
• Proficient with Google Sheets, Google Docs, and able to quickly adapt to new software tools.
• Knowledge of Instagram and influencer marketing tools is advantageous but not mandatory.

Benefits

• Annual salary between $75,000 and $85,000, plus performance bonuses.
• Comprehensive health, dental, and vision insurance plans.
• 401(k) retirement plan with company matching contributions.
• Generous paid time off.
• Employee discounts and gifting opportunities.
• A collaborative and ambitious workplace culture focused on building a beloved brand.