Business Development Representative

About the Role and Company

Join Salesforce, the leading AI-driven CRM company where human ingenuity meets innovative technology. Salesforce is committed to transforming businesses and creating a better world through AI, honoring core company values, and pioneering workforce transformation in the agentic era. The Business Development Representative (BDR) position is a key component of Salesforce's Sales Development Organization, focused on generating new business opportunities and launching impactful sales careers.

Key Responsibilities

• Drive new business pipeline via outbound prospecting and cold calling within an assigned territory, targeting both existing customers and new prospects.
• Collaborate with account teams to identify and develop pipeline opportunities by researching business lines, key decision makers, and relevant personas.
• Manage and cultivate inbound leads and early-stage sales opportunities resulting from outbound efforts.
• Engage in comprehensive sales training to build foundational skills essential for long-term success in sales.

Qualifications and Experience

• Proven experience in outbound prospecting, cold calling, and conducting account research across various accounts.
• Exceptional communication skills, both verbal and written, with the capability to connect with decision makers across different organizational levels.
• Ability to efficiently manage multiple priorities in a dynamic, fast-paced environment.
• Consistent achievement or surpassing of sales goals and performance metrics.
• Preferred: 1–2 years’ experience in business development, sales, or related fields.
• Preferred: Familiarity with account planning and managing a hybrid list of new and existing accounts.
• Preferred: Knowledge of Customer Relationship Management (CRM) software tools.

Compensation and Benefits

Salesforce supports your growth and well-being, offering resources to balance your life and maximize impact through AI-enhanced tools. The base salary range for Ontario roles is CAD 54,665 to 73,125 annually, exclusive of bonuses, sales incentives, equity, and other benefits.

Additional Information

Salesforce is an equal opportunity employer, embracing diversity and inclusion in all employment practices. All candidates will be evaluated impartially based on merit and qualifications, without discrimination based on protected characteristics under the law.

Reasonable accommodations are available during the application and recruitment process upon request.

Please note Salesforce uses AI tools to assist recruiters in evaluating resumes; however, all final hiring decisions are made by humans.

Applicants are advised to limit their applications to a maximum of three roles within a 12-month period to avoid duplication.