Marketing & Creative Content Coordinator

Role Overview

The Girl Scouts of South Carolina–Mountains to Midlands (the Council) is looking for a skilled Marketing & Creative Content Coordinator to enhance our brand visibility and foster engagement across various platforms. In this position, you will create impactful visual and written content for digital, print, and social media, highlighting the vibrant experiences and stories within our council.

Key Duties

• Promote the Girl Scouts organization through compelling storytelling, vibrant digital presence, photography, videography, and outreach efforts.
• Act as a brand ambassador by engaging with vendor partners, community contacts, and other stakeholders.
• Ensure consistent and clear representation of the council’s brand across all communication channels.
• Manage social media accounts including Facebook, Instagram, LinkedIn, TikTok; oversee content creation, scheduling, community interaction, monitoring, and analytics.
• Produce and edit photography, short-form videos, and reels highlighting events, programs, and campaigns.
• Create a variety of print and digital designs such as flyers, brochures, presentations, annual reports, signage, newsletters, and program materials.
• Support digital advertising initiatives including paid social media campaigns and Google Ads, track performance and optimize continuously.
• Maintain and update website content including program listings, images, forms, and homepage features.
• Assist with council-wide initiatives like program promotions, membership drives, fundraising, and PR activities.

Technical Proficiencies

• Use Adobe Creative Suite to deliver high-quality digital and print designs.
• Capture and produce photography and video content, managing lighting, shooting, editing, and asset organization.
• Utilize social media management tools (e.g., Meta Business Suite) for effective content scheduling and analysis.
• Create engaging short-form video content optimized for reels and social channels.
• Apply knowledge of digital advertising strategies with a focus on tracking metrics and refining campaigns.
• Experience with website content management systems, preferably Adobe Experience Manager.
• Maintain brand consistency in design, tone, and messaging.

Qualifications and Experience

• Associate’s degree in Marketing, Communications, Graphic Design, Multimedia Production, or similar fields; Bachelor’s degree preferred; relevant experience may substitute education.
• Between 1 to 3 years of experience in marketing, communications, social media, or content development, including professional, nonprofit, volunteer, internship, or educational roles.
• Experience in nonprofit or youth services sectors is welcomed but not mandatory.
• Strong writing, editing, and storytelling talent.
• Proficient at creating social media content including graphics, photography, and videos.
• Skilled in Adobe Creative Cloud applications such as Illustrator, InDesign, Photoshop, and Premiere.
• Familiarity with website CMS platforms and email marketing software.
• Competent in managing both organic and paid social media content, including analytics and reporting.
• Excellent project management skills with ability to juggle multiple priorities and meet deadlines accurately.
• Effective interpersonal communication; able to connect with staff, volunteers, and community partners.
• Proficient in Microsoft Office and adaptable to learning new technology.
• Knowledge of Salesforce or similar CRM systems is advantageous.
• Active membership in the Girl Scouts or willingness to obtain membership upon hiring, with adherence to the Girl Scout Promise and Law.
• Must have dependable transportation, a valid South Carolina driver's license, personal auto insurance that meets council requirements, and pass a background check.

Work Environment and Benefits

• Enjoy a collaborative and inclusive culture offering professional growth through teamwork, mentorship, and impactful contributions.
• Position located at Greenville or Columbia office with a hybrid work schedule available following a 90-day onboarding period.
• Workplace rooted in creativity, purpose, and connectedness where your ideas are valued and your contributions make a difference.
• Comprehensive benefits package including flexible healthcare with shared premiums, accumulating vacation time, paid holiday time between Christmas and New Year, 401k plan, and team-building activities.
• A detailed job description will be provided during the interview or upon request.

Additional Information

Girl Scouts of South Carolina – Mountains to Midlands is committed to equal employment opportunity. Applicants who need reasonable accommodations for the application or interview process should contact Human Resources. Such requests will be handled confidentially and in compliance with applicable laws.