Junior Content Writer

About Nappa Dori

Nappa Dori is a contemporary brand rooted in traditional craftsmanship and influenced by the vibrancy of Indian design. We specialize in premium leather goods, travel accessories, and lifestyle products, blending heritage with modern minimalism to create unique offerings.

Role Overview

We are seeking a Junior Content Writer to develop clear, creative, and sophisticated narratives that reflect our brand’s ethos. This role involves producing diverse content across digital and print platforms to convey the essence of our handcrafted luxury designs.

Key Responsibilities

• Create engaging, researched, and brand-focused content for various media including website pages, product descriptions, newsletters, digital advertisements, and marketing campaigns.
• Develop storytelling narratives for seasonal campaigns, product launches, and lookbooks.
• Produce long-form content such as articles, blogs, editorials, and thought leadership pieces.
• Write press releases, brand statements, media notes, and other public relations materials as necessary.
• Collaborate with design, marketing, and product teams to ensure unified brand messaging.
• Support creation of content for social media posts, scripts, creative presentations, and communication strategies.
• Maintain a consistent tone, style, and messaging aligned with the brand vision across all platforms.
• Perform keyword research and integrate basic SEO techniques to optimize content visibility.

Candidate Profile

• Possesses 1 to 4 years of experience in content writing; candidates with internships or freelance backgrounds are welcome.
• Demonstrates strong writing proficiency capable of embodying the brand philosophy in impactful copy.
• Prior experience with luxury, lifestyle, fashion, or design-influenced brands is preferred.
• Exhibits excellent grammar, vocabulary, and storytelling abilities.
• Understands formats for digital content including website copy, emails, blogs, articles, and social media.
• Has experience in e-commerce and brand marketing content creation.
• Able to work autonomously and flourish in a dynamic team environment.
• Pays strong attention to detail, ensuring the right tone and language for the brand narrative.
• Immediate availability for joining is advantageous.