Growth Marketer

Company Overview

Rechargly operates a software disbursements platform designed to help accounting firms in Australia, New Zealand, and the UK recoup the costs of software tools they pay for on behalf of their clients. Serving hundreds of firms including Pitcher Partners, BDO, William Buck, and Kelly Partners, Rechargly streamlines the often complicated process of on-charging clients, eliminating manual spreadsheets and missed invoices to create a reliable and automated revenue stream.

The company's vision extends beyond billing to delivering advanced revenue intelligence to small and medium-sized businesses via their trusted accounting advisors, developing an AI-powered revenue operating system for accounting firms.

Growth & Market Position

• Annual recurring revenue (ARR) has increased approximately fivefold in the last year.
• Net revenue retention exceeds 120%.
• Client retention rate stands at 97.6%.
• Net Promoter Score (NPS) nearly tripled in the latter half of last year.
• Rechargly's clientele includes several of the most well-known firms in their sector.

Currently pre-Series A funding, the company is preparing for its next investment round within the year and aims to rapidly expand its presence in the UK, where it has recently launched, and soon in the US.

Role Overview

This position is the inaugural dedicated growth marketing role at Rechargly, responsible for driving the company’s growth engine. The role involves managing all marketing activities from lead generation at events, webinars, and email campaigns to conversion nurturing, while working extensively with AI tools to enhance efficiency and scale.

Key Responsibilities

• Execute and refine existing growth strategies across events, webinars, and email marketing channels.
• Manage the full customer acquisition lifecycle, transforming leads into actionable prospects for sales.
• Oversee the marketing budget across multiple regions including Australia, New Zealand, the UK, and the US.
• Leverage AI technology to optimize marketing workflows, enabling solo operation with the effectiveness of a larger team.

Qualifications and Skills

• Strong proficiency in applying AI to marketing workflows, with the ability to demonstrate process implementation.
• Systematic thinking and expertise in utilizing first-party data-driven marketing approaches.
• Experience working in dynamic B2B startup environments.
• Expertise in at least one or two core marketing functions with the ability to swiftly learn additional skills.

Challenges

• Achieving a tenfold increase in ARR within the next 12 months.
• Expanding inbound lead volume to consistently provide the sales team with qualified prospects.
• Establishing and scaling the industry’s best event-driven go-to-market engine with personalized targeting.
• Recruiting and growing go-to-market teams for upcoming market expansions.

Additional Information

• Base salary range: $90,000 to $120,000 annually, plus employee stock options (ESOP).
• Office location is Sydney with an expectation to work onsite 4 to 5 days weekly.
• Role requires some travel for events in Australia, New Zealand, the UK, and the US.

Application Process

Applicants are invited to apply directly through the company, providing a short video introducing themselves, their relevance to the role, and illustrating how they integrate AI into their marketing efforts.