Assistant Brand Manager

About the Role

A prominent global FMCG company specializing in health foods is expanding and seeks an Assistant Brand Manager to join their dynamic marketing team. This role involves full ownership of the marketing strategy for their brand, including managing advertising campaigns, promotions, in-store activations, and driving social media engagement across multiple platforms.

Responsibilities

• Lead and manage the brand's social media presence, with experience in platforms such as TikTok and Instagram being beneficial.
• Handle daily interactions with partner brand stakeholders including tasks related to sales reporting, marketing initiatives, promotions, forecasting, new product development (NPD), and resolving technical matters.
• Supervise trade activation activities including the creation of POS materials, price lists, promotional publications, stock management, and merchandise coordination.
• Contribute to the NPD process by performing market research, evaluating pricing strategies, and overseeing product setup.
• Coordinate customer marketing efforts across different channels and assist with the organization of events and exhibitions.
• Support sales and administrative teams by preparing brand presentations and assisting with customer promotions.
• Collaborate with internal departments like supply chain, sales representatives, and warehouse operations to aid business functions.

Requirements

• Between 1 to 2 years of marketing experience within the FMCG or healthcare industries.
• Possession of a third-level qualification in Marketing or a related field.
• Self-driven with a proactive, solution-oriented approach to tasks.
• Strong team player capable of cross-functional collaboration to achieve objectives.
• Effective communicator with the ability to build and maintain relationships with all levels of stakeholders.
• Proficient in IT skills with strong presentation abilities.

Additional Information

Applicants must hold a valid Irish work permit or be eligible to work in Ireland. This role offers growth opportunities working with a trending, successful brand that is currently exceeding sales targets and continuously innovating through new product development.