Assistant Area Sales & Customer Manager

Role Overview

The Assistant Area Sales & Customer Manager (ASCM) is tasked with reinforcing a strong customer framework within the designated territory, appointing distributors as necessary, and overseeing their crucial performance indicators. The ASCM optimizes customer quantity and quality to close service gaps, ensure trade service excellence, and maintain customer profitability. This position also demands involvement in resolving complex customer issues beyond frontline capabilities and managing complaint resolution in conjunction with the field force team.

Key Responsibilities

• Ensure robust customer infrastructure by selecting and monitoring distributors and overseeing customer satisfaction and trading feasibility.
• Monitor financial health and profitability of customers within the territory.
• Drive top-line sales growth with focus on execution metrics, managing channel-wise and category-wise performances, new product launches, and merchandising activities.
• Lead and develop the team by understanding individual strengths, motivating members, delivering targets, and providing continuous developmental feedback.
• Collaborate with Supply Chain and Commercial Teams for demand forecasting, inventory control, and customer payment processes to ensure smooth supply and accurate stock levels.
• Maintain system controls and financial integrity by overseeing sales returns, damage claims, stock mismatches, and trade discounts, actively investigating any deviations from standards.

Required Skills and Qualifications

• MBA degree with relevant practical experience.
• Strong analytical capabilities with demonstrated proficiency in data-driven business management.
• Ability to make prompt decisions under pressure.
• Excellent verbal communication, interpersonal skills, and negotiation proficiency.
• Background in high-analysis, performance-focused operations, preferably in FMCG sector.
• Experience engaging with external customers.
• Highly consultative, solution-driven listening and interaction skills.
• In-depth knowledge of India’s retail and wholesale markets, including distributor and seller interactions.
• Proven track record in launching new products and cultivating emerging markets.

Additional Information

All official employment offers are dispatched through the company's Applicant Tracking System; caution is advised against unofficial job offers to avoid potential fraud.