Social Media Manager

Role Overview

Haute Living is hiring a Social Media Manager for its Miami team. This is a Miami-based position with responsibilities that span national and international audiences, so the work goes beyond one local market.

What You’ll Do

In this role, you will plan, create, shoot, and edit short-form videos for TikTok and Instagram Reels every day. You will also shape and run a social strategy that performs across the different markets and regions covered by Haute Living.

• Build and expand the brand’s presence across Instagram, TikTok, and other relevant platforms.
• Design and implement content plans for both regional and national audiences, aligned with the brand’s tone and identity.
• Track trends across multiple markets and act quickly enough to use them while they are still current.
• Maintain the content calendar and keep publishing consistent, polished, and on-brand across all channels and regions.
• Work with the editorial team to turn written stories into engaging video-first content.
• Participate in audience engagement by replying to comments and direct messages.
• Review performance metrics across channels and markets, and use insights to guide future content decisions.

What They’re Looking For

The ideal candidate is based in Miami and understands social content trends at both national and global levels. The role calls for someone who has managed social media across several platforms and markets, with particular strength in short-form video and reels.

• A portfolio that shows TikTok and Reels work with variety across different audiences and regions.
• A self-driven, quick-moving mindset suited to a fast-paced and high-energy environment.
• Familiarity with tools such as CapCut, Final Cut Pro, Adobe Premiere, and Claude is considered an advantage.
• An active or established presence on TikTok or Instagram.
• Prior experience working with luxury brands or producing content in the luxury space.

Additional Information

This position is onsite and based in Miami-Fort Lauderdale Area. No specific compensation, openings, start date, or application deadline were provided in the source.