Performance Specialist - Meta Ads Manager
Surat, Gujarat, India · Full Time
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- Experience
- 5+ yrs
- Salary
- —
- Openings
- 1
- Posted
- منذ 3 ساعات
- Work mode
- In office
- Resume
- Required to apply
Where you'll work
Job description
About Zebra Learn
Zebra Learn is a pioneering Ed-tech platform dedicated to empowering lifelong learners to unlock their highest potential. Emphasizing the 'Learn by Doing' philosophy, the platform offers an engaging and varied range of educational content designed to simplify complex ideas and foster leadership in learners across academic and professional stages.
Role Overview
We are seeking a full-time Performance Specialist focused on managing Meta (Facebook and Instagram) advertisements at our Surat office. The role requires hands-on management of advertising campaigns, strategic development, and data-driven optimization to maximize campaign effectiveness and return on investment.
Key Responsibilities
- Plan, execute, and refine digital marketing campaigns primarily on Facebook and Instagram advertising platforms.
- Collaborate with the marketing team to align campaigns with broader business objectives and marketing goals.
- Design compelling ad creatives including copy and visuals to engage target audiences.
- Continuously monitor campaign performance metrics and identify opportunities for improvements.
- Manage advertising budgets efficiently and allocate resources to maximize outcomes.
- Stay informed on latest digital marketing trends, tools, and best practices.
- Provide comprehensive performance reports and insights to the company founder.
Candidate Profile
- Minimum of five years managing Facebook Ads campaigns with proven success.
- Strong command of digital marketing frameworks especially in a digital-first environment.
- Experience working with direct-to-consumer (D2C) brands and capable of scaling advertising budgets and campaigns.
- Proficient in Facebook Ads Manager and Instagram Ads with a focus on lead generation and conversion optimization.
- Comfortable overseeing campaign budgets and ensuring efficient spending.
- Excellent analytical skills and a proactive problem-solving mindset.
- Effective team leadership skills with experience managing 5 to 6 team members.
- Outstanding communication and presentation capabilities.
- Facebook Ads certification is advantageous.
Additional Details
- Work location: Vesu, Surat, Gujarat.
- Employment type: Full-time onsite role.
- Working days: Six days per week, Monday through Saturday.
- Compensation: Competitive and above industry standards based on experience and capabilities.