Category Development Analyst

About the Company

Diageo is the world's leading premium drinks company, offering over 200 brands across approximately 180 countries. Their portfolio features global icons such as Johnnie Walker, Guinness, Tanqueray, Smirnoff, and Don Julio. The company values enthusiasm, curiosity, collaboration, and innovation to create brands that resonate with consumers worldwide.

Role Purpose

The Category Development Analyst will be part of Diageo's Category Development team within the Key Accounts division. The position focuses on providing analytics and insights to support Key Account teams. Responsibilities include assisting with category assessment, consumer insights, performance evaluations, assortment optimization, and planogram recommendations through fact-based approaches.

Key Responsibilities

• Establish and maintain strong working relationships with retailer merchant teams and cross-functional partners to achieve objectives and goals.
• Perform regular reporting and analytics to identify performance gaps and growth opportunities.
• Leverage various data sources such as syndicated data and retailer POS data to build and support analytics tools and systems.
• Implement shelf recommendations aimed at enhancing efficiency, conversion rates, shopability, and space-to-sales optimization using JDA and Shelf IQ technologies.
• Take ownership of assigned tools, processes, and tasks within the category management function.

Role Complexity

• Develop in-depth knowledge of business, products, markets, and customer needs to be recognized as an expert in the Spirits and Beer category.
• Operate effectively in a dynamic and highly SKU-intensive environment requiring flexibility.
• Collaborate extensively with both internal and external stakeholders to build productive relationships.

Experience and Skills Required

• At least 2 to 3 years of experience in Category Management, analytics, or insights, preferably within Consumer Packaged Goods (CPG) or Adult Beverage sectors.
• Experience working with syndicated and proprietary data sources such as Nielsen, Numerator, panel data, shopper loyalty data, and sales performance tracking.
• Proficiency with category management software, including space planning tools like JDA and/or Shelf IQ, and syndicated data systems.
• Advanced skills in Microsoft Excel and PowerPoint.
• Ability to translate insights into actionable store execution plans.
• Strong project management, time management, and organizational capabilities.
• Capacity to work independently within a hybrid environment.

Additional Information

Flexible Working: The company embraces flexibility to support employee wellbeing and work-life balance from the outset.

Rewards and Benefits: Diageo offers an attractive package recognizing performance and contribution.

Diversity and Inclusion: Diageo is committed to creating an inclusive environment where diversity in gender, ethnicity, ability, age, sexual orientation, social class, education, experiences, and more is celebrated and valued.

Recruitment Integrity: All communication will be from an @diageo.com email domain with no requests for money involved in the hiring process.

Compensation

The salary range for this position is between $66,413 and $110,688 annually.

Location

This role is based onsite at 3 World Trade Center, New York, NY.