Graphic Designer

About Naadam

Naadam is a modern luxury brand focused on making premium cashmere more attainable for everyday wear. Established in 2013, the company was built around sustainably produced cashmere, thoughtful innovation, openness, and a close connection with customers.

The brand takes pride in careful execution, high standards, and products designed to last. Its work combines quality craftsmanship and contemporary aesthetics to create timeless, versatile pieces with an exceptionally soft feel.

Role Overview

Naadam is seeking a Mid-Level Graphic Designer to join its internal creative team and influence the brand’s visual direction across a wide range of customer-facing touchpoints. This position is suited to a designer who is ready to do more than execute assets — someone prepared to shape creative decisions, guide the look and feel of projects, and support junior teammates.

Reporting to the Creative Director, you will collaborate on visual strategy and turn that direction into work across email, paid advertising, social media, e-commerce, and marketplace channels. You will also help explore how AI tools can be integrated into the creative process to increase speed and efficiency while maintaining high design standards.

Creative Responsibilities

• Serve as the go-to creative lead for assigned campaigns and channels, converting the Creative Director’s vision into polished, fully on-brand output with little day-to-day supervision.
• Help refine and extend Naadam’s visual identity across digital platforms by spotting inconsistencies and suggesting practical improvements.
• Offer constructive design feedback and informal guidance to junior designers to strengthen overall craftsmanship and brand alignment.

Email Marketing

• Develop strong, brand-consistent email creative from concept through final production in collaboration with the email marketing team.
• Ensure email assets are visually effective, aligned with brand standards, optimized for performance, and delivered accurately on schedule.

Paid Media

• Create effective creative assets for paid channels such as Meta and Google, including static and motion-based formats.
• Use campaign data and testing learnings to inform iteration and improve creative direction.
• Apply testing, optimization, and design tools to strengthen ad performance and support scaling efforts.

Social Media

• Work with the social team to build engaging, platform-specific content for Instagram and other social channels, contributing to evolving visual formats and trends.

Marketplace Support

• Design and refine visuals for Naadam’s Amazon storefront, balancing brand consistency with conversion-focused best practices.

Cross-Brand Creative Support

• Support creative execution for portfolio brands Ivory Ella and Package Free, adapting design style and direction to each brand’s audience, voice, and channel needs.

Required Skills and Experience

The ideal candidate brings a strong understanding of digital design principles, including layout, typography, and brand systems, along with the confidence to make and defend creative choices. You should be comfortable managing several projects at once, working against tight deadlines, and prioritizing independently in a fast-moving environment.

Proficiency in Adobe Creative Suite is essential, with Photoshop, Illustrator, and InDesign specifically required; experience with Figma is a plus. A working understanding of AI tools and interest in using them to improve creative production is also important.

You should have strong attention to detail, solid organizational habits, and the ability to give and receive feedback constructively, including with junior team members. A collaborative approach, a willingness to lead and iterate, and a portfolio showing breadth across digital channels are also key.

Qualifications

• 3 to 5 years of professional graphic design experience in either an in-house or agency setting.
• Proven experience directing creative work for campaigns or channels, rather than only executing assigned briefs.
• Experience working with fashion, lifestyle, and/or beauty e-commerce brands is preferred.
• Familiarity with email marketing platforms and paid media production requirements.
• Basic motion or video editing experience using tools such as After Effects, Premiere, or similar software.

Benefits

• Paid vacation.
• Health insurance coverage.
• 401(k) plan.
• Hybrid office arrangement with at least 3 days per week in the New York City office, specifically Monday, Wednesday, and Thursday.

Compensation

The salary range for this role is USD 80,000 to USD 90,000 per year, with final compensation determined by experience.

Equal Opportunity

Naadam is an equal opportunity employer and is committed to maintaining an inclusive workplace where all people are treated with respect and dignity. Hiring and employment decisions are made without discrimination based on any legally protected characteristic under federal, state, or local law.