Marketing Manager

About the company

Fundmaster is an established New Zealand mortgage advisory business with more than 13 years of experience supporting clients with their property ambitions. Operating from Epsom, Auckland, the company works across mortgage broking, KiwiSaver, and wealth advisory services in both New Zealand and Australia.

Role overview

This is a practical, end-to-end Marketing Manager position where you will take full ownership of the marketing function. The role spans content production, paid media, CRM administration, event delivery, and team guidance. You will partner closely with advisers and the leadership team to strengthen the brand and attract qualified leads across NZ and Australia.

Key responsibilities

• Set and deliver the company’s marketing direction with the aim of lifting brand visibility and bringing in quality leads.
• Plan, produce, and distribute content for Instagram, Facebook, LinkedIn, TikTok, YouTube, email, and the company website.
• Capture, edit, and coordinate video content such as reels, client stories, educational clips, and promotional material.
• Create and maintain marketing schedules so content is delivered consistently across channels.
• Run paid campaigns on Meta, Google, and LinkedIn, with a focus on lead generation and return on investment.
• Develop and improve landing pages, lead magnets, email journeys, and customer nurturing flows.
• Track and follow up marketing leads, hand them over to advisers on time, and monitor conversions through the CRM.
• Administer the CRM, including lead segmentation, automations, reporting, and database upkeep.
• Review campaign results and prepare clear weekly and monthly reports with actionable recommendations.
• Plan and deliver seminars, webinars, networking sessions, client appreciation activities, and community initiatives.
• Coordinate with photographers, videographers, designers, printers, and other external vendors.
• Keep the website updated and ensure content remains accurate and search-engine friendly.
• Create marketing assets such as brochures, presentations, guides, email templates, and sales collateral.
• Track competitor activity, market shifts, and industry trends to spot new growth opportunities.
• Hire, train, and oversee marketing interns or junior team members when needed.
• Make sure all marketing activity follows relevant financial services advertising and compliance obligations.
• Look for ways to improve workflows using AI, automation, and newer marketing tools.
• Manage the marketing budget and ensure campaigns generate measurable value.
• Own brand consistency across every customer-facing touchpoint.

What we're looking for

• Strong ability to create engaging written and video content.
• Comfortable filming and guiding short-form social media videos.
• Hands-on experience with Meta Ads and Google Ads management.
• Prior exposure to CRM platforms, with Zoho CRM being an advantage.
• Strong writing skills for advertising, email, social media, and website copy.
• Well-developed project coordination and organisation skills.
• Comfortable working with data, interpreting performance metrics, and turning them into decisions.
• Self-driven, proactive, and able to work effectively in a busy environment.
• Ability to communicate in Hindi or Punjabi is essential.

What we offer

• A competitive salary package.
• A broad role with significant ownership and direct influence on business growth.
• Exposure to multiple brands and markets across New Zealand and Australia.
• A collaborative team environment with direct access to senior leaders.
• Training and development support.
• Flexible working arrangements.
• Clear room for career progression as the business expands.

Additional information

This is a full-time, onsite role based in Auckland, New Zealand. The position requires the successful candidate to help manage marketing activity for the business while maintaining compliance with financial services advertising standards. The job also involves supporting process improvements through automation and AI where appropriate.