SEO Specialist

About the Role

Sietrix Technologies Pvt. Ltd. is seeking a motivated and results-driven SEO Specialist to enhance our websites' organic visibility and search engine performance. The ideal candidate will possess practical experience in implementing comprehensive SEO strategies, encompassing on-page, off-page, and technical SEO, coupled with a strong analytical aptitude for monitoring and improving website performance.

Key Responsibilities

• Conduct thorough keyword research to pinpoint opportunities for increasing organic traffic.
• Optimize individual web pages for on-page SEO, including meta tags, headings, URLs, schema markup, and internal linking structures.
• Implement off-page SEO initiatives, such as acquiring backlinks, conducting outreach campaigns, and submitting to relevant directories.
• Perform basic technical SEO audits and collaborate on resolving crawl errors, indexing issues, site speed, and mobile usability problems.
• Monitor website performance metrics using essential tools like Google Analytics and Google Search Console.
• Track keyword rankings and traffic trends, generating comprehensive SEO performance reports.
• Collaborate closely with content creators and developers to integrate SEO best practices into their work.
• Maintain up-to-date knowledge of Google algorithm changes and the latest developments in SEO.

Required Skills & Qualifications

• Possess 1-3 years of direct SEO experience, gained either in an agency or in-house setting.
• Demonstrate a solid understanding of on-page, off-page, and technical SEO principles.
• Proficient in utilizing SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, and Ubersuggest.
• Exhibit a clear understanding of keyword research methodologies and competitor analysis.
• Have foundational knowledge of HTML/CSS relevant to SEO optimizations.
• Be familiar with content optimization techniques and writing for SEO.
• Understand website performance metrics and the tools used for optimization.
• Possess strong analytical and reporting capabilities.

Good to Have

• Experience with Local SEO and optimizing Google Business Profiles.
• Familiarity with WordPress SEO plugins like Yoast SEO or Rank Math.
• Basic understanding of Google Ads and paid keyword research.
• Previous experience managing multiple websites or projects simultaneously.

What We Are Looking For

• A keen eye for detail.
• A mindset geared towards analysis and problem-solving.
• A strong desire to learn and adapt to the evolving landscape of SEO.
• Effective communication and coordination abilities.
• A self-motivated and proactive approach to tasks.

What We Offer

• The chance to engage with a variety of projects across different industries.
• An environment that prioritizes learning and career advancement.
• Exposure to cutting-edge SEO tools and strategic approaches.
• A competitive salary package complemented by performance-based incentives.

Additional Information

This is a full-time, onsite position located in Bengaluru, India.