Job description

About Tazanews

Tazanews is a digital news and content company that creates timely, accurate, and engaging stories for online readers. The team uses data-led methods to grow audience reach and improve the experience across different digital channels. The organization places a strong emphasis on innovation, responsible journalism, and ongoing improvement in digital publishing. Its employees work remotely and collaborate in a fast-moving online setting to support growth, visibility, and engagement.

Role Overview

This position is a full-time remote opportunity for an Off Page SEO Specialist. The person in this role will plan and execute off-page SEO initiatives aimed at strengthening domain authority, increasing organic traffic, and improving search rankings. The work involves creating and maintaining quality backlinks, reaching out to relevant websites, reviewing referral traffic, and evaluating backlink profiles.

What You Will Do

Design and carry out off-page SEO plans to improve search performance.
Identify and secure high-quality backlink opportunities through outreach and relationship building.
Monitor referral traffic and assess the quality of the link profile.
Work with content and marketing teams to find new link-building possibilities.
Use SEO tools to track results, measure progress, and support reporting.
Prepare regular updates and reports on off-page SEO campaigns.
Communicate professionally with external contacts and partners.
Handle outreach-related administrative tasks and maintain campaign documentation.

Skills and Qualifications

The ideal candidate should have strong verbal and written communication skills, along with a professional phone manner for outreach and partner coordination. The role also requires good clerical and administrative abilities to organize outreach lists, track replies, and keep campaign records up to date. Candidates should be comfortable using basic digital tools, spreadsheets, documents, and communication platforms, as well as standard office equipment. A solid understanding of off-page SEO, backlink strategies, and SEO/analytics tools such as Google Search Console, Ahrefs, or similar platforms is important. Strong attention to detail, the ability to work independently, and effective time management are essential for success in this remote role. Prior exposure to SEO, digital marketing, or online media, along with relevant marketing or SEO coursework/certification, is an advantage.

Additional Information

This is a remote position based in Mohali district, India. The role is full-time. No stipend or salary amount was specified in the source.