Job description

Company Overview

Insight Genesis – IGAi is an AI-powered platform built to forecast human behavior and turn that understanding into practical recommendations. The company addresses the challenge of limited, fragmented access to personalized support in areas such as finance, career planning, education, and health, with a particular focus on emerging and unbanked markets.

By bringing together data, behavioral signals, and predictive AI, the platform delivers tailored guidance rather than generic advice. It supports users through financial direction, HR and talent intelligence, educational pathway suggestions, and personalized health and wellness insights. The broader mission is to help people make better decisions and reach their potential in the real world.

Role Summary

This is a full-time remote opportunity for a Media Consultant. In this role, you will shape, run, and improve media strategies across both digital and offline channels to strengthen brand visibility, drive user growth, and encourage product usage.

You will work across planning, budgeting, coordination, analysis, and reporting while partnering with marketing, sales, product, content, and growth teams to keep messaging aligned with business objectives.

What You Will Do

Build media plans that align with audience needs, business goals, and campaign timing.
Allocate and monitor campaign budgets to ensure efficient media spend.
Recommend the right mix of channels based on audience behavior and campaign performance.
Work closely with marketing and sales teams to support lead generation and go-to-market initiatives.
Track campaign results, review key metrics, and identify areas for improvement.
Prepare clear performance updates and reports for internal stakeholders.
Share actionable insights and recommendations based on media performance data.
Coordinate with product, content, and growth teams so campaign messaging stays consistent and effective.

Qualifications and Skills

You should bring strong media planning ability, including campaign scheduling, channel evaluation, and budget management. Clear communication is important, as the role requires collaboration across teams and confident presentation of insights.

Experience working with sales or commercial teams is valuable, especially in support of lead generation and business growth. You should also be comfortable with digital marketing channels, performance measurement, and using analytics to refine campaigns.

Prior experience in media, marketing, or advertising is preferred, ideally in a technology, AI, or digital product environment. A bachelor’s degree in Marketing, Communications, Business, or a related discipline is preferred, though relevant hands-on experience can also be considered.

This role suits someone who can work independently in a fully remote setup, manage time well, and stay proactive in a fast-paced environment.

Additional Note

Applicants are expected to follow and comment on the company’s social media content.