Brand Coordinator

Role overview

Apparel Group is looking for a Brand Coordinator to help strengthen brand presence and support marketing initiatives in Dubai. This position is focused on coordinating brand activities, keeping messaging consistent, and contributing to campaigns that support growth and awareness.

Responsibilities

• Help shape and roll out brand plans that support business expansion and improve visibility.
• Contribute to the development of brand materials such as visuals, campaigns, and marketing collateral.
• Ensure the brand is represented consistently across social media, the website, advertising, and other channels.
• Work closely with internal marketing and creative teams, as well as outside agencies, to keep brand execution aligned.
• Track brand-related performance measures, including campaign outcomes and social media engagement, and prepare summaries or reports.
• Monitor market shifts, competitor activity, and industry developments to support informed brand decisions.

Requirements

• A bachelor's degree in Marketing, Communications, or a closely related discipline is required.
• 1 to 3 years of experience in brand management, marketing, or a similar role is expected.
• Good knowledge of brand building and brand management fundamentals is important.
• Strong verbal and written communication, along with solid organization and project coordination skills, is needed.
• Applicants should be comfortable working in a busy environment and handling deadlines effectively.
• Hands-on proficiency with Adobe Creative Suite, social media tools, and Microsoft Office is required.

About the company

Apparel Group operates in the retail and lifestyle space and offers opportunities to contribute to a fast-moving brand environment.