Social Commerce Coordinator

About the Company

MAKEUP BY MARIO is a rapidly expanding prestige beauty label known for artistry-led makeup. The brand has built a strong footprint across major global beauty retailers and direct-to-consumer channels, with products and programs centered on creativity, quality, and education.

Role Overview

The Social Commerce Coordinator will help drive the brand’s social commerce growth across channels including TikTok, ShopMy, LTK, and other emerging platforms. The role focuses on affiliate marketing, partnerships, product seeding, and creator-led commerce execution to strengthen the brand’s presence in the affiliate ecosystem.

This opportunity is best suited to someone who is digitally fluent, comfortable working with data, and motivated to learn the inner workings of social commerce in a fast-moving beauty environment. The position includes occasional domestic travel, up to four times per year.

Key Responsibilities

• Support affiliate outreach, onboarding, and ongoing communication across social channels.
• Monitor affiliate results and prepare reporting on sales, content output, and conversion performance, with an eye toward improvement opportunities.
• Build product bundles and help refine commission structures using affiliate and campaign insights.
• Maintain the affiliate database and coordinate product gifting operations.
• Organize influencer and affiliate seeding for new launches as well as always-on campaigns.
• Prepare affiliate briefs and keep campaign timelines on track for product-focused initiatives.
• Set up and refine platform listings and campaign materials across social commerce tools.
• Collect, organize, and upload affiliate content for internal reference and paid media use.
• Work closely with global marketing, social, education, and creative teams to keep strategy and execution aligned.
• Develop strong working relationships with creators, affiliates, and platform partners.
• Track platform updates, trends, features, and best practices across the social commerce landscape.

Qualifications

• A bachelor’s degree in Marketing, Business, Communications, or a related discipline is required.
• 1 to 2 years of experience in social media, influencer marketing, or e-commerce; experience in beauty is preferred.
• Exposure to TikTok Shop and similar social commerce platforms is considered an advantage.
• Strong project management ability with the capacity to handle multiple priorities at once while staying highly organized and detail-oriented.
• Excellent written and spoken communication skills.
• Genuine enthusiasm for beauty, innovation, and digital culture.
• A proactive and curious approach, along with a willingness to learn and grow in social commerce.

Benefits

• Hybrid work setup with four days in the office and one day remote.
• Medical, dental, and vision coverage.
• HSA, FSA, and dependent care FSA options.
• Commuter assistance benefits.
• OneMedical membership.
• Access to Health Advocate, Talkspace, and Kindbody partnerships.
• Life insurance and supplemental life insurance.
• 401(k) plan with company matching.

Equal Opportunity Statement

MAKEUP BY MARIO is committed to equal employment opportunity and welcomes applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other status protected by law. The company aims to maintain an inclusive workplace for all employees and candidates and follows all applicable nondiscrimination laws in every location where it operates.