Mid-Weight Graphic Designer

About the company

Go-To is a skincare brand focused on making straightforward, effective products that are designed to work well for skin.

About the role

Go-To is hiring a Mid-Weight Graphic Designer to strengthen its expanding creative team. The role reports to the Creative Lead and has opened up because of an internal promotion, with a current Graphic Designer stepping up into that leadership position.

This is a practical, hands-on position suited to a designer who performs well in a busy environment, cares deeply about the details, and enjoys making polished design work that delivers results. The role spans website and email design, campaign execution, social content, and digital advertising, with close collaboration across internal teams to produce creative that supports both brand goals and commercial outcomes.

Key responsibilities

• Develop and adapt integrated campaign creative for web, email, social channels, paid media, print, and other brand touchpoints.
• Build wireframes, landing pages, and website experiences in Figma with attention to usability, accessibility, and conversion.
• Create EDMs in Klaviyo, using strong design principles and a basic understanding of HTML.
• Produce motion graphics and simple animations for website, social, and advertising use.
• Deliver finished creative assets across digital, print, and video formats.
• Keep all creative output aligned to brand standards and visual identity guidelines.
• Work with stakeholders to present design ideas and creative directions.
• Handle several projects at once while staying on schedule and maintaining a high level of accuracy.

What the company is looking for

• At least 5 years of experience in graphic design, digital design, or a closely related creative discipline.
• A portfolio that shows strong work across digital, campaign, social, website, and brand design.
• Advanced capability with Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• High proficiency in Figma, particularly for websites, landing pages, and digital experiences.
• Experience creating EDMs in Klaviyo or a comparable email marketing platform.
• Hands-on experience producing motion graphics and digital animations.
• A solid grasp of design fundamentals, including typography, layout, and visual storytelling.
• Strong planning and time-management skills for working across multiple priorities in a fast-moving environment.
• Confident communication, collaboration, and presentation skills, along with the ability to take and apply feedback well.
• Genuine interest in art, beauty, fashion, and culture, plus awareness of emerging design trends.

Additional information

This is a full-time position based in Sydney, New South Wales, Australia. The role follows a flexible hybrid working model. Compensation is to be determined and will depend on experience.

Go-To describes itself as a small but expanding business that values creativity, smart thinking, teamwork, and culture. The company also highlights its enjoyment of fun events, biscuits, flexibility, and a healthy work-life balance.

Go-To states that it does not make hiring decisions based on race, religion, colour, national origin, age, gender, disability, marital status, or personal preference regarding pineapple on pizza.