Marketing Executive

Role overview

The Marketing Executive will help run and improve customer engagement, loyalty, and partnership programs that strengthen customer value and support business growth. This position works across campaign delivery, partner coordination, program operations, and performance tracking to create a smooth experience for customers. The role also uses customer insights and market intelligence to identify ways to enhance programs and drive better outcomes.

What you will do

• Assist in delivering loyalty, partnership, and customer engagement initiatives aimed at increasing customer participation, card spend, and overall business results.
• Help plan and execute marketing campaigns and customer communications, including preparing content and supporting rollout activities.
• Work with merchants, brands, and other external partners to manage relationships and deliver added value to customers.
• Review program results and customer information to surface insights that support informed decisions.
• Provide day-to-day operational support for engagement programs, including documentation, contract-related administration, handling customer queries, and coordinating with stakeholders.
• Make sure activities follow internal operating procedures, brand guidelines, and regulatory obligations.
• Contribute to improvements in customer journeys, engagement levels, and program performance through digital tools and process enhancements.
• Carry out market and competitor research to spot trends, opportunities, and effective practices.
• Partner with colleagues across functions to support business priorities and strategic work.
• Take on additional tasks and projects as needed to help the team meet its goals.

What we are looking for

• A bachelor’s degree in Business, Marketing, Banking & Finance, or a similar field.
• 1 to 3 years of experience in customer engagement, marketing, loyalty programs, partnerships, cards, financial services, or a related area.
• Background supporting marketing campaigns, customer engagement initiatives, loyalty schemes, or partnership work is preferred.
• Understanding of cards, financial services, premium lifestyle products and services, loyalty programs, or strategic partnerships will be an advantage.
• Strong ability to analyze information, solve problems, and turn data into useful insights.
• Self-motivated, proactive, and focused on delivering high-quality work.
• Good stakeholder management, communication, and interpersonal abilities.
• Comfortable working with multiple teams and business lines in a collaborative environment.
• Well organized, detail-focused, and able to juggle multiple deadlines and priorities.
• Accountable, trustworthy, and able to work independently in a fast-moving setting.

About the company

American Express is built on a long history of innovation, strong values, and leadership behaviors, with a clear focus on supporting customers, communities, and colleagues. The organization combines differentiated products with a high standard of customer service and a strong approach to risk management to protect trust, security, and service quality.

As part of the team, you can expect support for your overall well-being, opportunities to build new skills, leadership development, and career growth. Your ideas and contributions are valued, and your work helps shape the future of the company.

Benefits and support

• Competitive base pay
• Performance bonuses
• Support for financial well-being and retirement planning
• Medical, dental, vision, life insurance, and disability coverage, depending on location
• Flexible work arrangements that may be hybrid, onsite, or virtual depending on the role and business needs
• Paid parental leave, depending on location
• Access to on-site wellness centers with nurses and doctors, depending on location
• Confidential counseling through the Healthy Minds program
• Career development and training opportunities

Employment conditions

Any offer of employment is subject to successful completion of a background verification check, in line with applicable laws and regulations.