Social Media Manager

About the Company

Curefit Healthcare Pvt. Ltd., established in 2016, is one of India’s leading fitness and wellness companies. Through Cult, the brand’s fitness community, it aims to make fitness approachable, enjoyable, and accessible for everyone. Its offerings include group workouts, gyms, personalized fitness solutions, and a wide range of fitness products for everyday athletes. The broader vision is to help people live more active and healthier lives using technology-led fitness solutions.

Role Overview

The organization is looking for an imaginative and energetic Social Media Manager to join the Bangalore team. This role is well suited to someone with strong social media marketing instincts, an interest in experiential campaigns, and a genuine connection to lifestyle brands. The position plays an important part in engaging the Cult community and other Curefit brand audiences through original content and memorable brand experiences.

Key Responsibilities

• Plan and execute experience-led marketing initiatives that create lasting brand impressions.
• Build and run social media strategies that connect with the community and strengthen brand presence.
• Develop and curate engaging content that showcases the community and communicates the brand story effectively.
• Foster meaningful relationships with members to encourage belonging, loyalty, and enthusiasm.
• Track, review, and present community engagement data to refine future efforts.
• Share ownership of managing a gig network that includes designers, copywriters, videographers, editors, and operations professionals.

Requirements

• 3 to 5 years of experience in community or social marketing, ideally in the lifestyle sector.
• Strong creative thinking with the ability to design distinctive, attention-grabbing campaigns.
• Good understanding of the influencer marketing landscape, including working with creators and agencies for efficient campaigns.
• Excellent written and verbal communication skills.
• Comfort with using data and insights to improve engagement strategies.
• Strong interest in health, wellness, and community-building.
• Adaptability and willingness to learn in a fast-moving environment.

Why Join Us

Join a dynamic and future-focused company that is reshaping health and wellness. You will work with a motivated team committed to making fitness engaging and inclusive, based in HSR, with the opportunity to influence a large and active community.