Brand Designer

About HappyCo

HappyCo is a values-led workplace focused on helping people grow their careers alongside supportive, like-minded teammates. The company promotes a flexible environment with low politics and a strong emphasis on collaboration. Its mission is to make work happier.

Role Overview

The Brand Design team is a compact specialist group that supports campaigns, web, events, sales storytelling, and motion. Working closely with Marketing, the team serves much of the wider organisation with the discipline and accountability of an in-house studio.

This role suits a designer who combines strong craft with the ability to take work from idea to launch independently. The ideal candidate has a clear creative viewpoint, is comfortable owning outcomes end to end, and can bring brand thinking into every stage of the process. Backgrounds in brand design, web design, and motion are especially relevant, and agency designers seeking broader ownership will likely thrive here.

HappyCo also uses AI as part of the creative workflow, so the team is looking for someone who already has practical experience with these tools, a thoughtful point of view on where they help, and the curiosity to use them in original ways.

What You Will Do

• Develop brand and campaign creative for digital, print, social, events, and motion, managing the work from concept through final delivery while maintaining quality throughout.
• Design for web and carry projects through to production in no-code settings, with Claude Code, or in collaboration with front-end teams.
• Support video and motion output, including brand animation, product storytelling, event content, and kinetic identity work.
• Create brand templates, component systems, and self-service resources that help the broader company produce high-quality work independently.
• Design and refine AI-assisted brand workflows that connect brand intelligence to the tools and channels used by Marketing, Sales, and the wider business.
• Review brand touchpoints to identify and fix inconsistencies across channels and self-serve materials.
• Produce brand guidance that explains the reasoning behind design choices so teams can make strong decisions in new situations.
• Partner with Marketing, Sales, and Product early in the brief stage and contribute brand perspective from the beginning of each project.
• Assess the results of your work, learn from what succeeds or fails, and improve future output based on those insights.

What You Need to Succeed

• Three to six years of brand design experience, with a portfolio showing range, craftsmanship, and a strong creative point of view across work that has been shipped.
• Solid design fundamentals in typography, layout, colour, and composition, or strong motion fundamentals if that is your main background.
• Agency experience, along with a desire to take on more end-to-end ownership than client service roles usually allow.
• Practical experience in motion design, brand animation, or product storytelling.
• Experience using no-code or low-code tools in a brand or marketing environment.
• A track record of creating enablement assets such as templates, guidelines, or self-serve tools that non-designers actually adopt.
• Hands-on use of AI build tools such as Claude Code, Codex, or Figma Make to produce real outcomes rather than only experimenting with the tools.
• A mature, practical perspective on AI in creative work, including where it is useful, where it is limited, and how to balance the two.
• A strong ownership mindset, with the habit of carrying work through rather than defaulting to handoff.

Strongly Valued

• Hands-on experience with AI build tools such as Claude Code, Codex, Loveable, or Figma Make, with shipped output rather than casual exploration.
• Proven ability to take design work live using no-code, low-code, or AI-assisted build tools.
• Comfort collaborating across Australia and North America time zones.
• Experience with brand or campaign design in SaaS or B2B technology.

Keys to Success at HappyCo

• Brings real craft and creative conviction to every piece of work.
• Designs with scale in mind, not only the immediate brief.
• Helps others through systems and tools instead of only one-to-one support.
• Uses AI actively and critically to expand capability rather than replace judgement.
• Measures impact and keeps improving based on what is learned.
• Enjoys working in a small, high-trust team with broad responsibility and real ownership.

Culture and Benefits

HappyCo aims to build better communities by creating a workplace that helps people do their best work. The company is committed to an inclusive, supportive environment where employees can succeed and grow.

• Flexible culture with support for working from anywhere.
• Opportunity to join one of the fastest-growing technology companies in PropTech.
• Generous paid parental leave.
• Competitive and equitable compensation.
• Access to employee assistance programs for physical and mental wellbeing.
• Monthly stipends for wellness and home office expenses.

Additional Information

HappyCo welcomes people from all educational backgrounds and supports equal opportunity regardless of gender identity or expression, sexual orientation, religion, ethnicity, age, citizenship, socioeconomic status, disability, or veteran status. Reasonable accommodations are available for qualified individuals with disabilities and disabled veterans during the application process.

The company does not accept unsolicited agency resumes and is not responsible for any fees related to such submissions.

AI tools may be used during parts of recruitment, including application review, resume analysis, response assessment, and consistency checks. These tools support the hiring team but do not replace human judgement, and final decisions are made by people. Applicants may contact the company for more information about data processing.