Social Media Manager

Role overview

OPORA Foundation is looking for a mid-level Social Media Manager who can combine creativity with strategic thinking to grow the organization’s digital presence and deepen audience engagement. This role centers on shaping social media direction, maintaining a consistent publishing rhythm, expanding online communities, and using performance data to improve results and brand visibility.

What you will do

• Create and implement social media plans that support business priorities, brand direction, and marketing objectives.
• Oversee the organization’s presence on Instagram, TikTok, Facebook, LinkedIn, YouTube, X (Twitter), and other suitable channels.
• Conceptualize, produce, schedule, and publish content such as posts, videos, stories, reels, and campaign assets.
• Build and manage content calendars to keep communication regular and effective.
• Keep track of social trends, audience behavior, competitor activity, and platform changes.
• Interact with the audience by answering comments and messages and helping maintain a positive online community.
• Review campaign and content performance through analytics tools and turn findings into practical recommendations.
• Work closely with marketing, design, content, PR, and product teams on integrated campaigns and initiatives.
• Support influencer collaborations, brand tie-ups, user-generated content efforts, and community-building initiatives when needed.
• Assist with paid social campaigns and coordinate with advertising teams to improve campaign outcomes.
• Monitor important metrics such as engagement, reach, impressions, follower growth, conversions, and audience sentiment.
• Prepare recurring performance summaries and strategy updates for management and stakeholders.

Requirements

• Prior exposure to social media management, digital marketing, content marketing, communications, or a similar area is preferred.
• Strong grasp of major social platforms, their algorithms, current trends, and effective posting practices.
• Excellent writing, brand storytelling, communication, and community engagement abilities.
• Hands-on experience with content creation software such as Canva, Adobe Creative Suite, CapCut, or similar tools.
• Familiarity with social media management platforms such as Hootsuite, Buffer, Sprout Social, Later, or comparable tools is a plus.
• Working knowledge of social analytics, reporting, and audience growth techniques.
• Basic awareness of paid social advertising and campaign coordination is beneficial.
• Strong creativity, planning skills, and attention to detail.
• Ability to juggle multiple campaigns and deadlines in a high-paced setting.
• A bachelor’s degree in Marketing, Communications, Media, Journalism, Public Relations, Business, or a related discipline is preferred.

What we offer

• The chance to help define brand identity and strengthen audience engagement across digital channels.
• Exposure to influencer marketing, content strategy, community management, and digital campaign work.
• Potential career growth into roles such as Senior Social Media Manager, Digital Marketing Manager, Brand Manager, Content Marketing Manager, Head of Social Media, or Marketing Director.
• A creative, collaborative, and innovation-focused workplace.
• Opportunities for professional learning, training, and career development.
• Competitive pay along with a comprehensive benefits package.