Graphics Designer

Role overview

Plexus Digitals Pvt. Ltd. is hiring a creative and detail-focused Graphic Designer for its Lucknow office. The role is intended for someone with 1 to 3 years of experience who can turn briefs into engaging visual assets for social media, advertisements, websites, brochures, presentations, and client campaigns.

The workplace is on site at: 3rd Floor, Sai Tower, Raebareli Rd, near Dental College, Sector 3, Vrindavan Colony, Lucknow, Uttar Pradesh 226014.

The ideal candidate should have a strong foundation in typography, layout, colour, composition, and visual hierarchy, along with practical experience using AI-enabled design tools to speed up ideation and production while keeping output polished and consistent with the brand.

Core responsibilities

You will be expected to create compelling visuals for a variety of digital and print needs, maintain consistency across brands, and work closely with marketing, content, and video teams to deliver campaigns on time.

• Create social media graphics, advertising banners, brochures, presentations, and branding materials based on client and campaign requirements.
• Maintain a consistent visual style across different brands, formats, and communication channels.
• Use AI-powered image and design tools to generate ideas, mood boards, and creative variations, then refine them into final deliverables.
• Coordinate with marketing, content, and video teams to support integrated campaign execution.
• Revise designs quickly based on feedback from creative leads and clients while handling several projects at once.
• Prepare artwork correctly for digital use and print production, and keep the asset library organised.

Required skills and qualifications

The company is looking for someone who can work confidently with standard design software, understands the principles of good visual design, and can use AI tools effectively as part of the creative workflow.

• Hands-on ability with Adobe Photoshop, Illustrator, and InDesign, or similar design software.
• Practical experience using AI tools such as Adobe Firefly, Midjourney, Canva AI, ChatGPT, and Google Gemini for ideation, copy support, and concept generation.
• Strong command of typography, colour theory, layout, and visual structure.
• Ability to interpret a brief and produce several distinct creative directions quickly.
• Strong attention to detail and a consistent approach to brand guidelines.

Eligibility

Applicants should have completed Intermediate (10+2) and hold at least a diploma or certification in Graphic Design, Visual Communication, Fine Arts, or a related discipline. The employer is seeking candidates with 1 to 3 years of professional design experience, preferably in an agency setting or a fast-moving in-house team. A portfolio showing work across digital and branding projects is required.

Preferred profile

Additional strengths that would be useful in this role include basic motion graphics or animation knowledge, familiarity with UI/UX fundamentals, experience designing performance-focused ad creatives, and the ability to prompt AI tools effectively for production-ready results.

Working expectations

The role is built around originality, speed, teamwork, and problem-solving. The designer is expected to use AI as a support tool to broaden creative options and improve efficiency, not as a replacement for thoughtful design judgment.

• Bring fresh creative ideas and use AI to explore more options before selecting the best direction.
• Improve turnaround time and output volume through AI-assisted workflows.
• Collaborate smoothly with content, video, and marketing teammates on shared campaign work.
• Find fast and practical solutions when creative or technical constraints arise.

Performance expectations

• Deliver at least 95% of assigned creative work within the agreed timeline.
• Keep average revision cycles to two rounds or fewer wherever possible.
• Increase weekly creative output by using AI-assisted production methods.
• Maintain strong brand consistency, with no major breaches of brand guidelines during audits.
• Help improve ad creative performance where engagement or CTR is being measured.

Compensation

The salary for this role is INR 23,000 per month.

Application note

Interested candidates can share their CV with the hiring team at the email address mentioned in the source.